The Homer Group partners with Municipality of Norristown - AGAIN! - to host Small Business Online Marketing Series

September 11, 2013


Due to the tremendous success of our small business online marketing series in the spring, The Municipality of Norristown's Office of Business Development will be hosting another 3-part monthly series geared toward small businesses and how they can leverage their online business to maintain and grow their businesses. In today's environment, your company's online presence is critical to the success of your business, and can really support small businesses if properly utilized.

Join the Office of Business Development and Kevin Homer, Vice President of The Homer Group, for an informative series of online marketing trends, tips, strategy, and more!  The presentations are a first come first serve basis with a cap of 25 participants to encourage discussion and allow attendees to have individual questions addressed.

If you are interested, please RSVP by email at gprete@norristown.org.  The presentations will take place from 8:00am – 9:30am on the following dates at various locations throughout Norristown.

 

Wednesday, October 9th at Norristown Diner                                                         Cost:
Wednesday, November 13th at TBD                                                                       $10 per seminar OR $15 for all three
Wednesday, December 11th at TBD                                                                                         

 

October 9th: Social Media – How it can Make or Break Your Business

No it is not a fad, and yes it can be incorporated into your company’s marketing strategy. If you don’t agree with either of these two statements, then you can’t afford to miss this presentation.

The truth is, social media is here to stay, it presents a massive audience, and when properly utilized, can be an affordable way to help your business grow. It’s also an opportunity to have a casual, social voice if your lack a sexy brand that “belongs in social media.” Join us and learn about the newest social media trends, how they can integrate with your business strategy, and be ready to get your concerns heard and questions answered!


November 13th: First Impression is Everything – Are You Proud of Yours?

Does your company have a website because “you were told you must have one” or because you expect to gain business from it? Is it easy to find in Google searches? Does it offer a first impression that positively reflects the quality of your business? What’s its call-to-action? What is your lead generation strategy? How many of its visitors are viewing it on a mobile device… and how does it look?

If you don’t know the answers to any of these questions, then you probably aren’t receiving the return on investment on the website that your business deserves. Come learn about the current trends in online marketing and how to leverage new technology to help your company stand out in a competitive industry.


December 11th: Online Reputation Management – Often Overlooked Until It’s Too Late

The internet is a public forum, and people are going to talk about you whether you know it or not. What is your business' approach? How do you thank and reward patrons that provide positive feedback and reviews, what's your protocol when you receive a negative review? Is it possible to remove negative reviews from the Internet?

Join us to learn about this super important, yet under-utilized, element of your marketing strategy that can truly make or break the success of your business!


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An Energized Approach to Marketing

Our sister company, Navitas Marketing, can provide and execute a marketing strategy complete with website development, online marketing, trade show marketing, video production and photography, media placement, and much more!